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  • PCG Legendary Focus Groups Head to Boise Idaho

    PCG Focus Groups Head to Boise Idaho


    PCG Focus Group Members
    PCG Focus Group gathering in Sacramento


    PCG has our dates set for the spring meeting of our Legendary Focus Groups as we will be descending over to Boise Idaho a to visit Sam Read and team of Idaho Pawn & Gold this coming May 7th – 10th .

    PCG’s Focus Groups are coming into their 12th year for Group 1.

    Over the years we have witnessed many operators all across the USA along with Colombia, Aruba, and Canada since our game changing collaboration of high level operators began.

    Peer Groups create the highest levels of accountability as your fellow “peers” hold members accountable.

    Group standards exceed any other form of accountability and performance standards witnessed anywhere in the pawn industry today.

    Detailed exanimations of your operations, personnel, financial metrics, compensation programs, goals, marketing, social media aptitudes, best practices, and more.

    Brutal honestly and truth always expected!

    Having multiple sets of seasoned pawnbrokers and their eyeballs witnessing every aspect of your operations and others raises the bar beyond any other group activity in the industry today.

    Are you interested in taking part of the most revolutionary game-changing way to enhance your business acumen?

    Examine the performance of your operation(s), and make more money?

    Developing close, lifelong friends and relationships with others in your industry?

    There is NO other activity anywhere in the Industry today like the PCG Pawn Peer Focus Groups.

    Group 1 is actively looking for (2) new members to participate with us!

    Group participation provides a number of opportunities to gain knowledge from the collective of the group members in real time up close and up front.

    PCG focus group 1 has more than 400 years of collective PAWN wisdom from the members in this group.

    Groups are geared to explore the brutal honesty of what you may be doing right, or wrong in the eyes of the collective.

    What Group Participation Expectation Looks Like

    Groups are limited to no more than 15 (store or company) members – This is to keep the groups tight and not overly burdened with too much participation.

    Members can bring up to 6 members from each operation to the group meetings unless other arrangements have been made.

    Teams that are being critiqued, typically bring in all or most of their supervisory personnel when the live critiques are going on during our sessions.

    Sessions occur post the store tour aspects of group participation.

    Members create lifelong relationships with other peer members of which these relationships carry well beyond the focus group participation themselves.

    The network expands for all members and having the collective available for questions or concerns provides a wider range of access for all members and participants.

    ALL of our members have become lifelong friends and colleges and are OUR expanded Pawn Family!

    It only takes one “take-away” from each gathering to benefit you and or your business for a lifetime.

    How the Groups Function

    The focus groups themselves primarily function as follows:


    All members sign a participation agreement, new member petitions must receive a 70% majority to vote to get into the group.

    PCG protects ALL members and their respective market areas.

    Members must not be in competition, not planning on competing in member market areas, nor may members poach personnel or impede any member’s operations or market areas in anyway.

    PCG organizes every aspect of these events.

    These include hotel contract negotiation(s), meeting spaces, buses, schedules, guest speakers and or presenters, chairs all meetings, and agendas for each gathering that occurs twice a year and maintains our communication calls.  

    We currently have (2) openings in group 1 and are working on new groups as well.

    If you would like to be considered for joining one of our groups for a life changing activity for you and your business, contact PCG directly.

    Once your market has been placed, no more participation within that market will be allowed to participate in the focus group that encompasses that market.

    Jerry Whitehead

    Pawn Shop Consulting Group, LLC.

    Jerry Whitehead